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    Home»Fintech»Ex-PayPal and Hippo exec closes $15M Series A for solopreneur fintech Lettuce
    Fintech

    Ex-PayPal and Hippo exec closes $15M Series A for solopreneur fintech Lettuce

    August 22, 20242 Mins Read


    Lettuce Financial, which develops an automated accounting and tax solution for solopreneurs, announced it has closed a $15 million Series A funding round led by Zeev Ventures. The news comes on the heels of Lettuce’s launch and $6 million in Seed funding also led by Zeev Ventures in March. Lettuce launched in June LettuceHead AI, a free AI-chat bot specialized to answer solopreneurs tax and accounting questions.

    Lettuce is headed by founder and CEO Ran Harpaz, who previously served as CTO and COO of Hippo Insurance, Transformational COO at Noname Security, and as a senior executive at PayPal.

    “Businesses run by solopreneurs represent more than $200 billion in unmanaged, unpredicted, and unoptimized taxes, and although they are key contributors to the economy, solopreneurs have little guidance on how to approach and manage their businesses accounting and taxes,” said Harpaz, founder and CEO of Lettuce Financial. “We are democratizing the world of taxes and accounting for solopreneurs and aim to put at least $50 billion back into business growth by helping them navigate the tax system and implement accounting strategies tailored to their business needs.”

    Since its launch, Lettuce has inked partnerships with work marketplace Upwork and Israeli unicorn NEXT Insurance, a leading digital insurer providing tailored policies and embedded insurance solutions for small business owners. It has also partnered with A.Team, The Female Quotient, Fractionals United, Entrepenista, and Freelancing Females, among others.

    “Lettuce addresses a major problem and hurdle for solopreneurs. Their proven track record and positive response from this segment show a deep understanding of both the opportunities and challenges that solopreneurs face,” said Oren Zeev, Founding Partner of Zeev Ventures. “I believe in their vision and am confident that this investment will drive their next phase of growth, enabling Lettuce to better serve solopreneurs and strengthen their market position.”



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