Beyond the badge: Financial integration
Unlike traditional sponsorship deals that focus purely on logo placement, this collaboration embeds Revolut Business into Manchester City’s financial operations.
The club will implement Revolut Pay – a secure checkout tool – allowing fans to earn RevPoints on their spending at various club touchpoints.
“We’re incredibly proud to become the Official Back of Shirt Partner of Manchester City men’s and women’s first teams,” says Antoine Le Nel, Chief Marketing and Growth Officer at Revolut.
“Both Revolut and Manchester City are built on a shared DNA of high performance, infinite ambition and a desire to go where others have never gone before – and that’s why it makes sense to expand our partnership.
“We aren’t just putting our logo on a shirt; we’re integrating Revolut into the heart of fan experiences at the club, ensuring City fans enjoy the same fast, seamless and rewarding interaction with their football club as they do with their finances.”