CNBC-TV18 Exclusive | PB Fintech acquires Pensionbazaar.com, say sources

In a strategic move to expand its footprint across the financial services landscape, PB Fintech has acquired Pensionbazaar.com, according to sources. The acquisition will make Pensionbazaar a wholly owned subsidiary of PB Fintech, marking the company’s formal entry into the pension product distribution segment.

With this move, PB Fintech is now set to operate through three core verticals:

1. Policybazaar – Focused on insurance distribution
2. Paisabazaar – Specialising in credit products
3. Pensionbazaar – Dedicated to pension product distribution

The acquisition will further help PB Fintech diversify its financial services offerings, aiding users in choosing and investing in retirement and pension-related financial products, further cementing PB Fintech’s long-term growth strategy.

PB Fintech on July 31 reported a 40% year-on-year (YoY) jump in net profit at ₹84.5 crore for the first quarter that ended June 30, 2025. The company’s revenue from operations surged 33.5% to ₹1,348 crore.

PB Fintech reported a total insurance premium of ₹6,616 crore for the first quarter, marking a 36% year-on-year growth, driven primarily by a 65% increase in online new health insurance. Core insurance revenue rose 37% year-on-year, while core credit revenue declined by 22%.