Gold Price Hits $3,350 as Investors Seek Safe Havens
Gold Price – Gold (GC=F) futures opened Friday at $3,333.10 per ounce, marking a 0.5% gain from Thursday’s close of $3,317.40. In early trading, prices briefly crossed the $3,350 mark, signaling strong momentum for the precious metal. Although gold remains up 0.2% over the past month, it has seen a 0.9% dip from its weekly high of $3,362 on July 3.
Still, the long-term trend remains remarkably bullish. Over the past year, gold has surged 40.1%, rising from $2,378.70 on July 11, 2024. And while gold is often considered a safe-haven asset during uncertain times, it’s showing resilience even as risk appetite heats up across broader markets.
Stock and Crypto Markets Signal Risk-On Mood
The bullish momentum in gold is happening alongside record-breaking performances in equities and crypto. On Thursday, both the Nasdaq Composite (^IXIC) and S&P 500 (^GSPC) hit new all-time highs, while Bitcoin (BTC-USD) soared past $118,000 for the first time on Friday.
Traditionally, rising risk assets like stocks and Bitcoin correlate with weaker gold prices — yet here we are, watching all three climb together. This unusual behavior could reflect investor uncertainty amid political shifts, especially after President Trump’s announcement of a 35% tariff on Canadian imports, and the suggestion of raising baseline U.S. tariffs to 15–20%.
Gold at Costco? Believe It.
In a twist straight out of a modern investment guide, Costco (COST) has become an unexpected entry point for precious metals. Yes, the same place you pick up bulk snacks and rotisserie chickens now lets you buy gold bars, silver coins, and platinum bullion. The wholesale club began offering gold bars in 2023, and has since added silver (SI=F) and platinum options.
So far in 2025, gold, silver, and platinum are all up more than 22%, driven by increasing demand from both institutional and retail investors. For those looking to diversify their holdings without diving deep into traditional brokerages, Costco presents a surprisingly accessible option.
A Look at Gold’s Recent Price History
Gold’s trajectory hasn’t always been smooth. After a strong rally between 2009 and 2011, prices stagnated and declined, taking nine years to reach new highs. For many investors, gold’s slower performance in bearish cycles can drag down returns. However, for long-term holders who weather the lows, the gains during bull markets can be substantial.
Today, analysts are growing increasingly optimistic. In May, Goldman Sachs Research projected that gold could hit $3,700 per ounce by the end of 2025, which would represent a 40% increase from its January 2, 2025 opening price of $2,633. Analysts point to rising central bank demand and tariff-related geopolitical uncertainty as key drivers of the bullish outlook.
Gold Shines in Uncertain Times
Gold’s recent performance showcases its continued relevance as a strategic asset, even in an environment where tech stocks and cryptocurrencies are also thriving. As inflation fears, tariff tensions, and geopolitical dynamics evolve, gold remains a top pick for investors seeking stability and long-term value.
With analyst projections pointing to even higher prices, and with gold now available everywhere from Wall Street to your local Costco, the yellow metal’s allure in 2025 is stronger than ever.
Adding to the excitement, retail and institutional investors alike are increasingly viewing gold as a hedge against inflation and geopolitical risk, especially amid growing uncertainty around global trade dynamics. With central banks ramping up purchases and volatility rising across traditional and crypto markets, gold’s role as a reliable store of value is gaining renewed attention. As 2025 unfolds, analysts suggest that the combination of tariff-driven economic shifts and investor appetite for tangible assets could drive further momentum — potentially pushing gold to new historic highs by year-end.
Disclaimer: This article is for informational purposes only and does not constitute investment advice. Cryptocurrencies and stocks, particularly in micro-cap companies, are subject to significant volatility and risk. Please conduct thorough research before making any investment decisions.
